Is Essential phone 2 expelled from launching? according to the Bloomberg’s recent reports, the Android co-creator, helming the smartphone company – Andy Rubin has stopped developing the yet to come Essential Phone 2 model, along with shopping the company itself by dealing with major key buyers. Now the engineers working on the phone are shifted on the smart home applications considering the next year release.
In August, last year, Essential released the first smartphone ever developed by the company naming as Essential PH-1, which received a notable count of fanfare and hype. The phone was made built up from premium materials such as ceramic and titanium, due to which the flagship model was considered as the perfect Android phone according to the imagination made by Rubin.
But later review about the phone expressed a conclusion that the phone knock downs a shorter potential within it, carrying a camera which was among less than the category of exceptionally good, along with a screen that could be designed much better. However, the customers also complained earlier regarding the stagnant and sluggish quality of the phone’s touchscreen.
A spokesperson from Essential said in a statement that, “We always have multiple products in development at the same time and we embrace canceling some in favor of the ones we think will be bigger hits. We are putting all of our efforts towards our future, game-changing products, which include mobile and home products.”
To establish a brand new smart device company, and more importantly with no huge carrier support of the United States, is extremely difficult. And now, it may soon to see another smartphone competitor departing from the market.